There are 3 companies that will allow you to load coupons to your Kroger plus card.  You can use a paper coupon with all the e coupons for FREE products or even better savings.   You do not have to buy 2 of B1G1 items to get the sale price.   Most Kroger stores double coupons that are .50¢ or less.

Kroger is good about having 10 for $10 sales.  Remember, you DO NOT HAVE TO BUY 10 of anything.  Everything will ring up as $1 even if you walk in and buy 1 item. 

The Kroger I use will also take competitors coupons as well.  I do not think that they will double the coupon, but they will take them.

From freebies4mom:

Coupons – Kroger.com provides customers with three great ways to access coupons for their next grocery shopping trip:

(1) Shortcuts –A service of AOL, in partnership with Kroger, the site allows customers to download coupons directly to their Kroger Plus Card. During checkout, coupons are automatically redeemed when your Card is scanned.

(2) P&G eSaver – Did you know that you can download P&G coupons directly to your Kroger Plus Card? During checkout, coupons are automatically redeemed when you scan your Card.

Printable Coupons –Forget to pick up the Sunday paper? No worries. Now you can print coupons directly from the Kroger.com site.

(3) Cellfire - Free down loadable coupons! No need for to print or cut out coupons, download free coupons to your cell phone!